The new airline to be established will determine the name with the competition
A new South African airline launched a competition, inviting the public to choose the name of the company.
In addition to the prestige of his proposal to adorn the company's aircraft, the winner will receive an estimated one-year free flight worth Rs 480,000.
However, the competition often may not be suitable for international flying passengers: when the new airline launches the Johannesburg - Cape Town route in December 2020, it will only be offering domestic flights.
The following statements are used on the website of the contest:
Help us find a name that is unique, aspirational and cool.
If your proposal is chosen, you may be the lucky winner of a year of free travel worth Rs 480,000 on the airline company.
Participants are required to submit their ideas on the contest website along with their name, e-mail address and passport or ID number, and the winner will be announced within the next two weeks.
This airline was founded in partnership with Gidon Novick, the founder of South Africa's low-cost airline company Kulula, and Global Aviation, which mainly leased planes and crews to other airlines.
While the global pandemic may not seem like the best time to open a new airline, Novick is confident that the business can survive in these troubled times.
In a statement to Business Tech, Novick said:
The pandemic has created a unique opportunity to build a creative and innovative airline that is not only significantly more efficient, but also benefits from the unique capabilities offered by our country.
Jonathan Ayache, former Uber Africa manager involved in the project, said the new venture has the opportunity to mark "customer obsession" as the hallmark.
“This can be achieved by bringing together industry experts, technology and new perspectives and strategic approaches from other sectors,” said Ayache.
The airline's fleet will mainly consist of approximately 180-seat narrow-body, single-aisle jets.
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